Resources
Learn With Us
Practical notes from campaigns we actually run — no recycled theory.
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Meta Pixel + CAPI, done right
Why browser-only tracking under-reports conversions, and how server-side events with deduplication fix it.
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Choosing the right campaign objective
Sales, leads or traffic — picking the wrong objective is the most common cause of expensive, useless clicks.
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Creative testing that actually tells you something
How many creatives to test, for how long, and what to look at before deciding a winner.
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GTM & GA4 for e-commerce in BD
A practical data layer setup for local checkout flows, COD orders and WhatsApp hand-offs.